BADARI
Design of The Roma Accessories Collection
Product Design, Development, Campaign Direction
2023

We worked with Badari on the product design and development of the Roma Home Collection, from the initial concept to the final realization. In addition to overseeing every aspect of the design, our studio directed a vibrant visual studio campaign and behind-the-scenes reportage to fully convey the concept behind the collection.

Badari is a company founded in Florence in 1956, specializing in the creation of luxury objects that embody absolute excellence. Originally started by Marcello Badari as a brass chandelier repair workshop, it has evolved into a global leader in luxury lighting. Today, under the leadership of the third generation, Patrizio and Claudio Lari, Badari has expanded its offerings to include a complete line of luxury home furnishings, maintaining a tradition of high quality and craftsmanship.

We collaborated with Badari to bring to life the extraordinary line of Roma vases and lamps. The collection is made up of elements that are true works of art, made of crystal glass, with engraved details and grooves that capture every ray of light, transforming environments with a touch of elegance and brightness. This line not only highlights Badari's craftsmanship, but also embodies our shared vision of beauty and functionality in product design.

Each piece of the Rome line has been studied down to the smallest details, with a design that evokes elegance and refinement. The hand-worked grooves create plays of light and shadow, giving the vases and lamps a dynamic and fascinating appearance.

Having followed every step of the process, from initial concept to final production, ensured that each piece in the Roma line best reflected our unique signature. The vases, with their harmonious shapes and the lamps, with their sophisticated details, combine tradition and innovation, offering authentic works of art that transform and enrich any environment.

Photo credits Davide De Martis